Get the Virgin Vibe Before You Sail: New Virgin Hotels Opening in Miami and Denver in 2026
Ever step off a Virgin Voyages ship and immediately miss the vibe? The cheeky charm, the red-accented everything, the mix of luxe and laid-back?
Or maybe you're looking to ease into that energy before you sail — to start the party early. Well, good news.
Virgin Hotels is expanding in 2026 with two new U.S. locations: one in downtown Miami, and another in Denver, as reported in Boutique Hotelier.
Miami — perfect for your pre/post voyage stays
Virgin Hotels Miami is opening in the Brickell neighborhood — just over 2 miles from Terminal V, where Virgin Voyages cruises depart. We’re talking a 10-minute Uber from your bed to the gangway. It’ll have everything you’d expect from Virgin — a rooftop hang, some cheeky food and drink spaces, and plenty of places to chill, vibe, or post up with a cocktail and pretend you live there.
The hotel has been in the works since 2019, but it’s finally moving forward — and it looks like it’ll be a perfect pre- or post-cruise stay for anyone sailing out of Miami with Virgin Voyages.
Denver — a fresh one for Virgin
Denver’s getting one too, and while we don’t have all the details yet, you can expect the usual Virgin mix of cool design, social spaces, and that “this is definitely not a chain hotel” feel. It’s part of a bigger push for the brand — they’ve got their eyes on cities like Atlanta and Charleston next, and even just opened a spot in London’s Shoreditch.
What I personally love about Virgin Hotels — and why I’m excited to check these out — is that they’re not trying to copy-paste a formula. Each one is tailored to the city it’s in, while still keeping that unmistakable Virgin identity. It's not all "look at me" branding, but the details are thoughtful and fun.
If you’re planning a cruise out of Miami in late 2026 or beyond, it might be worth planning a night or two at the new Virgin hotel — especially if you’re the type who likes to ease into vacation mode with a cocktail by the pool before boarding.
More details to come, but these are two to watch.
In the meantime…
If you’ve got a sailing coming up and want to find the right place to stay before or after your voyage — Virgin or otherwise — just reach out. I’ll help you find a spot that fits your vibe (and maybe your hammock withdrawal).